Introduction to VOESH at New York Fashion Week
New York Fashion Week (NYFW) is a notable event where fashion meets art, and VOESH has made its mark by partnering with renowned nail artists Naomi Yasuda and Pattie Yankee. This collaboration led to the creation of stunning nail designs for the Spring/Summer 2020 shows featuring the iconic Vera Wang and Christian Cowan fashion collections.
The Creative Collaboration
VOESH has built a reputation for innovative beauty solutions, and their collaboration with Yasuda and Yankee has only solidified this image. These celebrity nail artists brought their unique styles and creativity to the runway, setting trends that will resonate throughout the year.
Naomi Yasuda’s Vision
Yasuda is acclaimed for her refined approach to nail artistry. For the Vera Wang collection, she opted for translucent white nail looks that were minimalistic yet elegant. This design choice aimed to enhance the overall aesthetic of the collection while keeping the focus on the models’ hair and makeup.
Pattie Yankee’s Innovation
On the other hand, Pattie Yankee pushed the boundaries of nail aesthetics by creating custom Gloss Gel Strips for Christian Cowan’s show. These strips were designed in collaboration with Dashing Diva and transformed the traditional concept of nail art into a modern, chic, and effortless look.
Backstage Beauty Prep with VOESH
The magic began backstage, where models such as Keke Palmer, Karolina Kurkova, and Sora Choi were prepped with VOESH’s proprietary Collagen Gloves. These gloves provided a luxurious treatment, ensuring that the hands of the models were not only pampered but also beautifully maintained for the spotlight.
The Benefits of Collagen Gloves
One of the standout features of the VOESH Collagen Gloves is that they keep hands and feet in pristine condition with a fresh and youthful glow. Designed with removable fingertips, they allow nail professionals to begin manicures without any hassle. The gloves combine the richness of cuticle oil, cuticle softener, and massage cream, making them a must-have in any nail technician‘s toolkit, especially during the bustling fashion week.
Highlighting Nail Trends at NYFW
The nail looks created at NYFW not only catered to the specific fashion collections but also highlighted emerging trends in the nail industry. The use of glossy finishes, clean designs, and comfortable application methods such as gel strips are indicative of the industry’s shift towards streamlined beauty solutions.
Future of Nail Art
The approaches taken by Yasuda and Yankee signify a broader movement towards practical yet stylish nail designs. As fashion continues to evolve, it is essential for nail art to keep pace, offering solutions that enhance personal style while prioritizing convenience and wearability.
Conclusion
VOESH’s involvement in NYFW 2020 exemplifies how innovative beauty products can significantly impact the fashion industry. Through collaborations with top-tier nail artists, VOESH has established itself as a leader in nail care, setting trends that are here to stay. As we look forward to the future of nail art, one thing is clear: VOESH will continue to influence the intersection of beauty and fashion.
Explore More
For more exciting updates and nail care solutions, visit the official VOESH website at voesh.com.
